Bianchini, G.

Aww, social networking is growing up

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At the outset of online social networking, around, say, 2002, early users had to wedge their personalities into static, cookie-cutter profile pages — it was the price we all paid for the convenience of this new and powerful social tool. How times have changed: Instead of altering yourself to fit the social network, the social network is evolving to cater to you. Here’s a quick look at how companies and technologies have evolved to more closely mirror the human experience.

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